It will host several zones including one for M-PESA, an Enterprise Zone, a Tech and Gaming Zone, a Customer Care aisle and a Business Meeting Zone where enterprise customers can hold in-person meetings with Safaricom’s business specialists.
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The funds will support Car No. 44 (AK44), led by Adil Khawaja and his team of four. Khawaja has been a long-time participant in the event for over 20 years.
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The Spark Accelerator Program is an initiative of Safaricom, M-PESA Africa and Sumitomo Corporation, implemented by the iHub that seeks to grow and scale commercially viable businesses that are also creating societal change.
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In the period under review, Safaricom PLC Group revenue grew by 13.4% to KShs 335.3 billion, with M-PESA contributing 42.4% of revenue at KShs 140 billion and GSM business contributing 52.7% at Kes.173.9 Billion.
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The fund will be channelled to health, education and economic empowerment projects under the Foundation’s sustainable philanthropy programmes namely Ndoto Zetu, Pamoja, Usamaria, and Regional Engagements.
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Safaricom has come on board as the official technology partner to provide seamless and speedy 4G network connectivity through the provision of five Cell on Wheels (COW) on the ground to provide seamless connectivity during the four-day rally event.
Two COWs
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This year’s edition marks 20 years since it was incepted by the legendary long-distance runner, Paul Tergat to recognize the country’s top-performing sports personalities across all disciplines.
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This year the competition will feature The Golf for Disabled (G4D) which is currently underway at Muthaiga Golf Club, where the golf tournament is being held.
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